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May 1st, 2008

Beating the Energy Efficiency Paradox (Part I)

The problem is, people get into a mindset where they think because they bought a high-efficiency appliance, they don’t need to pay as much attention. Much like how some people think that you can eat tons of diet food and still lose weight. They want the government and manufacturers to do all the work of being green, and all they have to do is swipe the credit card to claim a greener lifestyle. As we’re seeing, it doesn’t quite work that way.

Beating the Energy Efficiency Paradox (Part I) : TreeHugger

Skeptics such as the Energy Tribune’s Robert Bryce point out that total energy use in the United States continues to rise, despite efficiency gains. Per capita, we’re using more energy even as sales of hybrid cars increase and more green buildings get erected.

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